Mashable thinks like we do.
1. Mobile Web Goes Mainstream
This is a core tenet at Clearbold. Mobile devices are mainstream and your site must be accessible on mobile. Clearbold.com was designed and built with the iPad in mind. It looks and works great in a desktop browser, but fits the iPad like a glove, and holds up well on an iPhone. (Though we’d like to get a true mobile version in place too). Your site must work for mobile. If you’re location-based or provide site-based services that might be accessed on a mobile device, you should really be thinking about a mobile website.
2. Web Design as a Profession Will Become Specialized
I’d say it already has. Universal design principles still apply, but a web designer needs to understand: How their site will degrade in older browsers, tools available for typography and visual effects, how a design will adapt to varying screen and device sizes, how to optimize a design for content management systems (where the design must support user-generated content), and so on.
3. Simpler Aesthetics for Websites
I love this one. I’ve really had my eye on HTML email design lately as a model for site designs going forward. I love the efficiency, the simplicity, the flexibility of email designs. Sites that were designed with lots of polished graphics don’t hold up well when they scale up or down on iPhones and iPads; Using web fonts and CSS-based design elements make those sites much more adaptable. There’s more room to focus on the details in a simpler design, both the visual details and the little, content-based details behind the scenes that optimize your site for SEO and users.
4. Web Design Will Replace Print Design (Even More)
Another one that’s already transpired. Mashable’s point here: Less business cards, more LinkedIn/Twitter/Facebook profiles. Less newsletters & brochures, more HTML emails. I couldn’t agree more.